Fagabond participates in Ken Herron’s #TravelTweetChat
By Ken Herron |
On May 30, 2014, Jim Werner, co-owner of fagabond.com, participates in Ken Herron’s #TravelTweetChat joining previous tourism industry leaders like Skift and W Hotels.
Ken is ranked the #2 Chief Marketing Officer (CMO) on Twitter worldwide by “Social Media Marketing Magazine” who increases brands’ market share by using technology to develop stronger emotional connections between companies and their customers. Below is a Tweet Chat between Ken and Jim.
Please join me in welcoming Jim Werner, co-owner of #LGBT #travel-planning website @fagabond (http://t.co/QFqf7WrcIs)! #TravelTweetChat
— Ken Herron (@KenHerron) May 30, 2014
Hello Jim (@fagabond)! Let's start w/the numbers – how big, how many, how much – WHAT should we know about #LGBT #travel? #TravelTweetChat
— Ken Herron (@KenHerron) May 30, 2014
.@KenHerron Thanks for having me. Let’s get to it. The #LGBT #travel market in a nutshell: Big spenders. On-the-go. Loyal. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron First up is how many Americans self-identify as #LGBT. According to the last US Census, it's 4-5% of the pop. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron How much do #LGBT #travelers spend? @CMItweet estimates $70B of US travel industry’s $1.4T is from LGBT travel #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron LGBTs are on-the-go. @CMItweet says approx. 85% take annual vacation, compared to just 64% of people overall. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
Wow. BIG numbers Jim (@fagabond)! What do #LGBT #travelers look for? How is it different from straight #travel? #TravelTweetChat
— Ken Herron (@KenHerron) May 30, 2014
.@KenHerron Reputations matter. Destinations' Gay-friendliness influenced 98% (@CMItweet) of #LGBT decision to visit #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron Like heteros, warm weather is biggest motivator; when selecting #hotel it’s all about free Wi-Fi. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron One qualifier: we may like sun but we tend to go to places that are welcoming/safe (#KeyWest); not Jamaica. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron Tip: before checking-in check out if the property is @TAGApproved. That ensures it is truly gay welcoming. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@fagabond There are SO many #travel websites/#apps (w/new ones every day). WHY the need for #LGBT-specific #travel sites? #TravelTweetChat
— Ken Herron (@KenHerron) May 30, 2014
.@KenHerron The answer is in Fagabond’s tagline: “Same Sex. Different Travel.” We have different travel needs. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron Straight #travelers don't get raised eyebrows when they ask for one bed in a hotel room instead of two. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron Also, straight #travelers don't get stares, whispers or worse when they hold hands with their partner. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron It’s not like we need to see where the local leather shop is, but we do need to know where we’re accepted #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron Gays need to know: Where are gay ‘hoods, bars, etc? Fagabond (http://t.co/VvU9fytDjX) answers that #GayTravel #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@fagabond When Jim is the peak #travel season for #LGBT #travelers? And what drives it? #TravelTweetChat
— Ken Herron (@KenHerron) May 30, 2014
.@KenHerron Tough question. I would say #GayPride season, which is mainly throughout June, is tops. #GayTravel #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron #GayPride-related trips tend to be popular with both men and women, and with all age groups. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
What are @fagabond's most popular features? How do you help #LGBT/#gay people to plan their #travel? #TravelTweetChat
— Ken Herron (@KenHerron) May 30, 2014
.@KenHerron Content. It’s light & sassy — we want people to enjoy planning —but it’s truly informative & authentic. win-win #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
.@KenHerron Event round-ups (eg., http://t.co/GHUAww8HWI) are popular. They are shared the most when we’re on @huffpostgay #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
What's next for @fagabond Jim? Any cool new features you can share with us? #LGBT #gay #travel #TravelTweetChat
— Ken Herron (@KenHerron) May 30, 2014
.@KenHerron Exciting new #travel content! Sharing even more #LGBT #travel tips in new cities around the US. #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014
Thank you Jim (@fagabond and http://t.co/QFqf7WrcIs) for being my guest on this week's #TravelTweetChat. Happy #GayPride season everyone!
— Ken Herron (@KenHerron) May 30, 2014
Thank you for the invite @KenHerron. Now *I* need a vacation, good thing there's Fagabond (http://t.co/VvU9fytDjX)! #TravelTweetChat
— Same Sex. Different Travel. (@fagabond) May 30, 2014